COSMETICS & BEAUTY

Stop refills, grey-market diversion and copied packs at the counter.

Counterfeit cosmetics contain dangerous chemicals — lead, mercury, arsenic. Consumers applying fake products to their skin face real health risks. Qrynto lets them verify authenticity before they open the package.

Cosmetics & Beauty products
PRODUCT RECORDSigned identity · Cosmetics & BeautyVERIFIED
₹74,000 CrIndia's illicit personal & household care market, 2022-23 (FICCI CASCADE)
Health riskfake cosmetics have been found laced with lead, mercury and arsenic
<2sfrom scan to ingredient verification
THE CATEGORY REALITY

Trust breaks in ways specific to cosmetics & beauty.

Qrynto is configured around the product, its distribution model and the decisions your teams need to make.

01

Health Risks From Fakes

Counterfeit skincare and makeup contain toxic ingredients. Consumers have no way to know until damage is done.

02

E-Commerce Counterfeiting

Marketplace sellers list counterfeit products with genuine product images. Brands lose control.

03

Grey Market Parallel Imports

Products formulated for one market sold in another. Different ingredients, different regulations, wrong claims.

04

Brand Dilution

Poor quality fakes damage brand reputation. Consumers blame the brand, not the counterfeiter.

HOW QRYNTO FITS

Connected controls. One product truth.

Identity, verification, intelligence and lifecycle evidence work together instead of as separate tools.

01

Pre-Purchase Verification

Consumer scans QR before opening the seal. Verified = genuine. Unverified = return it.

02

Ingredient Transparency

Scan page shows complete ingredient list, allergen warnings, and manufacturing date.

03

Batch-Level Quality Data

Link QR to quality test results. Consumers see that their specific batch passed quality control.

04

Shade And Variant Matching

QR resolves to the specific shade/variant. Consumers confirm they received what they ordered.

OPERATIONAL USE CASES

Where product identity becomes useful.

DEPLOYMENT

Designed around the way your products already move.

A focused pilot aligns the identity level, packaging workflow, verification experience and response process before wider rollout.

Plan a cosmetics & beauty pilot
01

Connect product data

Import your cosmetics & beauty catalog, SKUs, batches and manufacturing data through dashboard, CSV or API.

02

Generate identities

Create a cryptographic identity for every unit, batch or packaging level, matched to your risk model.

03

Print and apply

Use your existing printers, label converters and packaging workflow — no line changes required.

04

Verify and respond

Customers verify in one scan; your team receives verdicts, fraud signals and lifecycle events to act on.

BUILT FOR CONNECTED TEAMS

One evidence layer across the business.

Brand protection Quality & compliance Supply chain & operations Customer support
START WITH A FOCUSED PILOT

Protect your customers. Protect your brand.

We’ll map your product, packaging, data and risk requirements into a practical deployment plan.

Talk to Qrynto